Strangely Good Citizenship

July 3rd, 2007 by Author

From mako (the newest addition to the board of directors of Free Software Foundation):

I once saw a vending machine in Japan with a 200ml Coca-Cola, a 300ml
Coca-Cola, a 500ml Coca-Cola and a 800ml Coca-Cola. Each one cost ¥120.

I was perplexed. I couldn’t imagine paying ¥120 for 200ml of something when they could get more (four times more!) of the same stuff for the same price from the same place.

Just then, I looked over at Mika at the next vending machine. She was buying a 200ml Coke.

"Why are you buying the 200ml one‽" I inquired, shocked. "You could have 800ml for the same price!"

Mika thought for a second and replied, "I only want 200ml of Coke."

People do the same in America too. Many get a box of 10 cream puffs in Trader Joe for the same $10 which buy a box of 90 cream puffs in Costco. It’s just not quite as obvious.