Sometimes I tell people that I saw Azumanga more than 25 times, and they look incredulous. Indeed the number seems a little high, even makes me dubious myself. But today I noticed the following play counts in my iPod (I've got a Video model and watch anime on it despite poor quality and small screen):
Stellvia 26: 2
Ai yori Aoshi 1: 3
Kamichu 12: 7
Naruto 22: 9
Now it should be cristal clear why industry is so keen on "subscription" model where you (the consumer) own nothing and pay per view instead.