The Webkare is an old hat indeed, but the main attraction of the article is the comic.
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Still, there's this:
I did pay a short visit to the site and when I managed to get my “virtual boyfriend” talking, I — the AWESOME blissmo who adores horror, blood, horror, and blood — was totally freaked out. Not only was I more than slightly disturbed, I was utterly speechless. In fact, I don’t think I’ll be able to get a goodnight sleep for a very long time.