It was a pretty readable post, as far as Omo goes. Discerning his point was some ways easier than finding where Derrida stole the slippage of the signifier from Lacan. I noted this:
Trying to define moe is a trap. Because you can’t really do it beyond a personal context, so unless you’re planning to do it empirically (would be pretty awesome if you do), it’s just much ado about nothing. It’s partly why I’m against writing about moe myself, and this post is probably written against my better judgment. The subject does make great troll bait however. It’s a much more preferable form of “your favorite anime things suck” if we reduce the formula further.
A part of the ambiguity about moe is that in reality moe hate has nothing to do with otaku. Etymologically, moe refers to a feeling, and last checked most humans have them. It’s only in the context of marketing stuff that panders to otaku that moe makes sense as a criticism, but then it’s a criticism toward the industry, and not to the fans. How can you really put on a straight face while blaming companies for making things people love?
Looking at it the other way, I see pure trolling and/or self-righteousness in what the Internet cesspool produces on the subject. One more reason never visit Colony Drop, I guess.
Also, K-ON was much better than its reputation.