In comments at Wonderduck:

Yurikuma has a completely different DNA than the Noitamina block - it's Ikuhara being Ikuhara for an audience consisting, these days, almost wholly of Ikuhara. So think Utena and then Penguindrum, but without the usual mask of reality that later fractures.

Honestly, it's just bad. Okay, some stories you need to break the world in interesting ways without describing to the viewers what's going on - but you've still got an obligation to entertain in the meantime, and this show just -doesn't-.